Patrick on Scaling Docker’s Sales Team from 5 to 70 FTEs in EMEA

In this episode of the Nobel Podcast, we welcome Patrick Wittenberg, VP of Sales for EMEA & APAC at Docker. With nearly two decades of sales experience at leading tech companies, Patrick shares his journey of scaling Docker’s commercial team from just 5 to 70 FTEs and driving revenue growth across international markets.

Patrick opens up about:

• Building and leading high-performing global sales teams

• How Docker became the de facto standard for containerization

• Balancing strategic vision with day-to-day sales leadership

• The importance of culture, trust, and curiosity in sales success

• Lessons learned from hitting and missing ambitious quotas

• The impact of AI on developers, sales models, and the future of Docker

This conversation is packed with insights for sales leaders, founders, and anyone interested in scaling teams, managing growth, and navigating the challenges of global sales.